Essential Guide: How to Get a Credit Card Machine for Small Businesses

Whether you're launching a new venture or looking to upgrade your existing payment system, stepping up your payment acceptance game is key to boosting sales. Getting a credit card machine is a smart move that lets you proudly say, "Yes, we take cards!" – because let's face it, who carries cash anymore? In this article, we've curated vital questions to consider before committing to that enticing 48-month equipment contract from a random merchant provider.

Do you really need a credit card machine?

Before we dive into how to acquire a credit card machine, let’s first see if a credit card machine is right for you:

• You have a physical store: If you’ve got a brick-and-mortar spot, you’ll definitely need a payment terminal. Over 70% of customers prefer businesses that accept card transactions, so having a credit card machine is a must.

• You’re mobile: Food trucks, pop-up shops, or market vendors – mobile card readers are your ticket to payment paradise and speedy checkout experience for you and your customers.

• You’re planning to grow: As sales increase, offering more payment options both online and in-person, such as online payment pages, will help you grow even faster.

• You want to keep up with modern trends: 19% of people are signaling a growing interest in digital wallet options, which mobile card readers can often accommodate. Contactless payments like Apple Pay and Google Pay are super convenient. Make sure you’re ready to offer them.

How will you accept payments?

If you said yes to any of the items above, you’ll definitely need a credit card machine to accept payments. It is important to know, however, that not all credit card readers are built the same. Each works better for a specific niche, business model, or how your customers prefer to pay.

• Credit Card Terminals: Reliable and sturdy, perfect for stores with a stationary setup and steady internet connection. Plus, they print receipts!

• Mobile Card Readers: Ideal for businesses on the move. They connect to your smartphone or tablet, making you ready to accept payments anywhere.

• Smartphone Payments: Accept payments with a device you already own. Your mobile phone can now be a terminal like Tap to Pay on iPhone. Quick tap-and-go payments keep the line moving and customers smiling. No extra hardware needed!

• Omni-channel Point-of-Sale: Expand your reach with an omni-channel point-of-sale system. It seamlessly integrates your in-person store with online sales channels, synchronizing orders, payments, and inventory across all platforms. This not only saves you time but also helps attract more customers, boosting your business both offline and online.

What will you need to get started?

Ready to start accepting payments with a credit card machine? Here's what you'll need:

1. Merchant Account: Think of this as your business’s VIP pass to accept card payments. It’s an account with a payment processor that lets you access their payment platform to accept and manage your transactions.
2. Payment Processor: Think of payment processors as your backstage crew, making sure everything runs smoothly. Companies like Helcim handle the heavy lifting, ensuring your transactions are processed efficiently and securely.
3. Credit Card Machine: This is your trusty sidekick, the device that physically accepts card payments. Whether it's a sleek card reader or a robust smart terminal, having the right equipment is crucial for a smooth checkout experience.

How to choose the best credit card machine

Selecting the right credit card machine is crucial for your business. Don't be swayed by flashy deals or slick sales pitches from agents. To avoid getting stuck in unfavorable contracts, keep these key factors in mind:

• Compatibility Ensure the machine accepts all major credit and debit cards, mobile wallets, and other popular payment methods like Interac. Your customers' preferred payment methods should drive your decision.

• Processing Fees Evaluate all costs associated with accepting payments. This includes transaction fees, monthly fees, and any hidden charges. Some providers lure you in with low equipment fees but hit you with high monthly costs. Helcim stands out with its transparent pricing—no hidden surprises!

• Hardware costs and contracts Consider the upfront costs of the credit card machine and any extras like connection fees, installation fees and more. Be wary of long-term contracts that may lock you into outdated technology or unfavorable terms. It's also good to consider merchants who offer the option to pay for hardware in monthly installments so you don't have to shell out the full upfront costs outright.

• Internet connection Your credit card machine should seamlessly integrate with your business operations. Ensure it works well with your internet setup, whether it's Wi-Fi, Ethernet, or mobile data, for smooth and reliable transactions.

• Customer support Excellent customer support is essential. When your payment machine requires troubleshooting or faces issues with accepting payments, you don’t want to have your customer waiting in line for you to fix your terminal. It's vital to have a provider offering dependable and accessible support to swiftly resolve any problems. Helcim is known for its top-notch customer service, ensuring you're never left in the lurch.

How to get started with a credit card machine?

Great! You’re ready to equip your business with a credit card reader. Here’s a step-by-step guide to get you started:

1. Sign up with a payment processor - Choose a reliable payment processor like Helcim for a hassle-free setup with no hidden fees. Signing up is your first step towards seamless payment processing.
2. Order your machine - Decide whether to buy or lease your credit card machine based on your budget and needs. Helcim offers flexible options to suit every business.
3. Install and connect - Once your machine arrives, follow the setup instructions carefully. If you need assistance, don’t hesitate to reach out to the pros for help.
4. Train your staff - Ensure all your staff are well-versed in using the machine. Provide thorough training so everyone can handle transactions smoothly and efficiently.
5. Test it out- Before going live, run a few test transactions to make sure everything is working perfectly. This helps iron out any kinks and ensures a seamless experience for your customers.

Wrapping Up

Getting a credit card machine is a game-changer for your business. It opens up new opportunities, enhances customer satisfaction, and keeps you ahead of the curve. With payment companies like Helcim which provides easy-to-use, affordable options, you’re all set to accept payments like a pro.

FAQs

Can I have a credit card machine without a merchant account?

Nope, a merchant account is your ticket to ride the credit card payment train. It’s essential for processing payments and depositing funds into your business account.

What types of payments can I accept with a card machine?

With a card machine, you can accept a variety of payments including credit and debit cards, mobile wallets like Apple Pay and Google Pay.

Can I use my credit card machine for online payments?

Some card machines offer features that allow integration with online payment systems. However, for purely online payments, you might need a separate gateway or an online payment solution.

How long does it take to set up a credit card machine?

Setting up a card machine is typically quick and straightforward. With Helcim, once you have your merchant account and receive your machine, installation can often be completed in a few minutes by following the provided instructions.